Challenge
Honor Flight Louisiana, part of the national nonprofit network dedicated to flying veterans to Washington, D.C., to visit memorials built in their honor, needed help creating promotional materials but had no existing artwork or brand assets beyond a few logo variations.
Prisma’s Solutions
Prisma Baton Rouge collaborated closely with the local Honor Flight chapter to design a custom Louisiana-specific logo and a series of banners that captured the spirit of the mission. Drawing inspiration from original World War II artwork, Prisma created visuals that connected generations of veterans, from WWII to Korea and Vietnam, through a unified and respectful design.
“We couldn’t be more pleased with Vivid Ink Graphic’s (now Prisma Baton Rouge) support for our organization. The banner is beautiful,” said Jeffrey Eichholz, Honor Flight LA
Takeaway
Prisma’s design expertise helped Honor Flight Louisiana turn a vision into a powerful visual identity supporting veterans with dignity and distinction, and amplifying Honor Flight’s message across the state and beyond.
Benchmark Electronics is an all-inclusive technology design, production, and manufacturing company. They are equipped to handle projects from conception to full-scale manufacturing and beyond! When they needed a mural installation on the glass walls of their conference room for their Tempe office location, Prisma’s grand format team stepped up to the plate. Benchmark wanted something that would really capture their brand and showcase the lively town of Tempe, Arizona. Prisma developed a plan that would accomplish this with style and ease.
Prisma’s goal was to create a unique, functional, and visually appealing Benchmark mural. Our creative team worked closely with Benchmark to design a mural that showcased the essence of their Tempe location, while simultaneously maintaining brand consistency. The Benchmark team decided to feature something that would make them feel at home, which is why Prisma’s creative team incorporated imagery of the well-known Tempe Town Lake and “A” Mountain in the mural. This representation is exclusive to this Benchmark location; whereas their logo and tagline on the mural uphold their brand and keep it consistent amongst all Benchmark locations.
Prisma printed the mural directly on eight Dusted Crystal glass panels using our wide format printer. This material helps to create an aesthetic visual from the inside. While the original material for the project was going to be opaque, Prisma recommended that the panels be translucent to allow more light into the room. This was key to really making the mural pop! Prisma’s installation team brought the entire design together by also including Dusted Crystal glass on the conference room doors. 
