Challenge
A regional grocery chain needed a visual refresh to stay competitive against big-box stores and expanding regional brands. With multiple locations and ongoing daily operations, the challenge was to update interiors without disrupting business, while maintaining brand consistency across all stores.
Solution
Prisma partnered with Hi Nabor Supermarkets to produce and install vibrant, large-format graphics tailored to each store’s layout. From wall wraps to aisle markers, the graphics unified the brand message across all locations while celebrating the company’s family-owned legacy.
Each store received custom-fitted visuals that told a cohesive story, highlighting the brand’s roots and its commitment to the local community. Prisma’s team handled everything from design adjustments to installation, ensuring minimal disruption and maximum impact.
Results
The refreshed interiors helped position the brand as modern and community-focused, reinforcing customer loyalty and enhancing the in-store experience. The project demonstrated Prisma’s ability to deliver scalable, location-specific solutions that elevate retail environments.
“VIG (now Prisma Baton Rouge) did an outstanding job designing, printing, and installing our new store graphics package. They were easy to work with every step of the way and completed the project precisely and professionally!”
- Jim Crifasi, President
Prisma’s strategic design and installation approach helped a legacy brand stay relevant and visually compelling, proving that thoughtful graphics can transform spaces and strengthen community ties.
Benchmark Electronics is an all-inclusive technology design, production, and manufacturing company. They are equipped to handle projects from conception to full-scale manufacturing and beyond! When they needed a mural installation on the glass walls of their conference room for their Tempe office location, Prisma’s grand format team stepped up to the plate. Benchmark wanted something that would really capture their brand and showcase the lively town of Tempe, Arizona. Prisma developed a plan that would accomplish this with style and ease.
Prisma’s goal was to create a unique, functional, and visually appealing Benchmark mural. Our creative team worked closely with Benchmark to design a mural that showcased the essence of their Tempe location, while simultaneously maintaining brand consistency. The Benchmark team decided to feature something that would make them feel at home, which is why Prisma’s creative team incorporated imagery of the well-known Tempe Town Lake and “A” Mountain in the mural. This representation is exclusive to this Benchmark location; whereas their logo and tagline on the mural uphold their brand and keep it consistent amongst all Benchmark locations.
Prisma printed the mural directly on eight Dusted Crystal glass panels using our wide format printer. This material helps to create an aesthetic visual from the inside. While the original material for the project was going to be opaque, Prisma recommended that the panels be translucent to allow more light into the room. This was key to really making the mural pop! Prisma’s installation team brought the entire design together by also including Dusted Crystal glass on the conference room doors.