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Unboxing Innovation: How Prisma Packs Power into Axon’s Brand Experience

At Prisma, we believe packaging does more than protect a product; it should tell a story. Since 2014, Axon has trusted Prisma to deliver packaging solutions that match the precision and purpose of their mission-driven innovation in public safety technology. What began with a simple box production has evolved into a full-spectrum partnership, spanning offset and digital printing, custom displays, and marketing collateral.  

 Built to Impress, Engineered to Protect: Axon’s Packaging Challenge 

Axon needed packaging that matched the impact of their products. Whether shipping internal kits or delivering devices to law enforcement agencies, the packaging had to be functional, durable, and unmistakably on-brand. Axon wanted a solution that would reflect their bold identity while ensuring a premium unboxing experience.  

 Precision Printing Meets Purposeful Design: Prisma’s Packaging Formula 

Prisma’s advanced capabilities, including offset printing on Komori presses, die-cutting, foil stamping, and both automated and hand-folding construction, allow us to produce bold, high-impact packaging that’s as functional as it is visually striking. Our team worked closely with Axon’s marketing and logistics departments to understand the product journey; from warehouse to end user.  

Engineered for durability and protection during transit, its structure ensures reliability without compromising aesthetics. Every detail reinforces Axon’s unwavering commitment to innovation and excellence, delivering a brand-consistent experience from the inside out. 

Whether it’s short runs or high-volume orders, our team helps Axon streamline production and reduce costs by standardizing carton formats for combo runs across multiple product versions. 

Packaging with Purpose: Supporting Axon’s Mission to Protect Life 

Axon’s commitment to innovation goes beyond technology; it’s a movement to save lives. Their moonshot goal to reduce gun-related deaths between police and the public by 50% in the next decade reflects a bold vision for public safety. This mission-driven mindset influences every aspect of their brand, including how products are delivered. Prisma’s packaging solutions help reinforce this purpose, ensuring that each box not only protects the contents but also carries the weight of Axon’s life-saving mission. No matter the product, the packaging becomes part of a larger story, one of innovation, responsibility, and a shared goal to protect life.  

More Than a Box: Packaging That Delivers Presence, Protection, and Pride 

The final packaging solution elevated Axon’s brand presence and created a cohesive experience across touchpoints. It not only protected the products but also reinforced Axon’s identity with every delivery. With a focus on law enforcement-ready packaging, Prisma ensures every box is built to protect, impress, and perform. The boxes have been used for internal kits, promotional shipments, and product launches – each one making a strong impression.  

 From concept to carton, Prisma delivers packaging that performs and persuades. Reach out today and let’s build something unforgettable. 

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The Need for Imagery

Benchmark Electronics is an all-inclusive technology design, production, and manufacturing company. They are equipped to handle projects from conception to full-scale manufacturing and beyond! When they needed a mural installation on the glass walls of their conference room for their Tempe office location, Prisma’s grand format team stepped up to the plate. Benchmark wanted something that would really capture their brand and showcase the lively town of Tempe, Arizona. Prisma developed a plan that would accomplish this with style and ease.
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Maintaining the Essence of Benchmark

case-study-6 Prisma’s goal was to create a unique, functional, and visually appealing Benchmark mural. Our creative team worked closely with Benchmark to design a mural that showcased the essence of their Tempe location, while simultaneously maintaining brand consistency. The Benchmark team decided to feature something that would make them feel at home, which is why Prisma’s creative team incorporated imagery of the well-known Tempe Town Lake and “A” Mountain in the mural. This representation is exclusive to this Benchmark location; whereas their logo and tagline on the mural uphold their brand and keep it consistent amongst all Benchmark locations.
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Making it Happen

case-study-7 Prisma printed the mural directly on eight Dusted Crystal glass panels using our wide format printer. This material helps to create an aesthetic visual from the inside. While the original material for the project was going to be opaque, Prisma recommended that the panels be translucent to allow more light into the room. This was key to really making the mural pop! Prisma’s installation team brought the entire design together by also including Dusted Crystal glass on the conference room doors.

How can Prisma provide a brand experience for your buyers?

Looking for a partner who can provide you with end-to-end brand management and logistics solutions? Contact us to learn how we can help.
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November 7, 2025

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