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Platinum FY17 Packaging Strategy

Client

Dell Design Group

Project Location

Round Rock, Texas

Print Specifications

60 page, Smythe sewn book

Printed offset on the Komori LS-40 Perfector + Coater
The cover was printed on 130# McCoy Silk Cover, 4 color process with a soft touch aqueous to achieve a soft, tactile effect.
The text was printed on 100# McCoy Silk Text, 4 color process with a satin aqueous.
The text was then sewn together and tipped into the cover for both durability and a classy, professional looking finished book.

Concept & Design:

Dell Design Team / Kyle C. Powell

Dell Design Group
Dell Design Group 2
Dell Design Group
Dell Design Group 2

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BY PRISMAMarch 22, 2021

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