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Discount Tire Protection and prevention go hand in hand for Discount Tire



Nobody does safety like Discount Tire. Their robust safety program is an integral part of the nationally-known company’s business model. With a focus on ensuring an in-depth understanding of safety measures across every store, it’s essential to the well-being of employees and customers that measures are clearly stated, easily showcased, and accessible for each location to order as needed. With over 1,000 locations across the United States, finding a partner who could handle the sheer amount of safety products that need to be printed, warehoused, and shipped became extremely important to their team. Prisma was ready to take on the challenge through a custom “safety site” that would check off all of their requirements.

DT Screen

Order With Ease

The “safety site” that we built for Discount Tire houses all of their materials – from load capacity stickers to evacuation plans. If a new location is added or standards change, compliance is as easy as logging into their online storefront and ordering the necessary materials to meet safety certification requirements. In response to COVID-19, Prisma assisted Discount Tire with a company-wide rollout initiative by producing hand sanitizer and ‘care kit’ packages that were kitted, fulfilled and distributed to locations across the country. Now each of Discount Tires’ locations can promote safety practices effortlessly, ordering any item through one portal.

Safety and Savings

Our proprietary web-to-print solution and inventory management system, dokshop, helped Discount Tire reduce costs and increase efficiency when ordering safety materials and products. Static items may be printed in bulk to lower the price per piece and costly inspection fees are avoided with just a few clicks. Plus, with our barcode-based, real-time tracking system, their inventory is updated as items are pulled off the shelf. With dokshop, Discount Tire has reduced operating costs and increased safety communication visibility, creating a safer environment for their employees and customers.

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The Need for Imagery

Benchmark Electronics is an all-inclusive technology design, production, and manufacturing company. They are equipped to handle projects from conception to full-scale manufacturing and beyond! When they needed a mural installation on the glass walls of their conference room for their Tempe office location, Prisma’s grand format team stepped up to the plate. Benchmark wanted something that would really capture their brand and showcase the lively town of Tempe, Arizona. Prisma developed a plan that would accomplish this with style and ease.
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Maintaining the Essence of Benchmark

case-study-6 Prisma’s goal was to create a unique, functional, and visually appealing Benchmark mural. Our creative team worked closely with Benchmark to design a mural that showcased the essence of their Tempe location, while simultaneously maintaining brand consistency. The Benchmark team decided to feature something that would make them feel at home, which is why Prisma’s creative team incorporated imagery of the well-known Tempe Town Lake and “A” Mountain in the mural. This representation is exclusive to this Benchmark location; whereas their logo and tagline on the mural uphold their brand and keep it consistent amongst all Benchmark locations.
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Making it Happen

case-study-7 Prisma printed the mural directly on eight Dusted Crystal glass panels using our wide format printer. This material helps to create an aesthetic visual from the inside. While the original material for the project was going to be opaque, Prisma recommended that the panels be translucent to allow more light into the room. This was key to really making the mural pop! Prisma’s installation team brought the entire design together by also including Dusted Crystal glass on the conference room doors.
Our experience working with Prisma has been nothing less than positive. The team at Prisma has taken the lead in supporting every project and delivering exceptional customer service from the beginning to the end.
Dalia Gonzalez
Safety Engineer

How Can Prisma assist with your marketing logistics and distribution?

Contact us for more information.

July 31, 2020

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