Print Trends for Multi-location Restaurants in 2025
Prisma Insights Matchbooks and souvenirs are back: Small, cost-effective print pieces are generating big engagement Launch kits drive consistency: Branded signage and take-home materials help cement your presence in new markets Print supports storytelling: From menus to mailers, physical materials help reinforce brand values and create emotional connection The right tech can help: Centralized systems […]
Print-Ready for the First Day of School
According to recent research, roughly 42% of educators use a mix of print and digital materials in classrooms and 25% of educators said they used mostly print. Schools aren’t just printing syllabi anymore; they are producing branded welcome kits, ADA-compliant signage, workbooks, handouts, and more. All under tight deadlines. Print Trends in Education Even as […]
Packaging That Performs
Packaging is more than just a container – it’s the first physical interaction a customer has with your product. The goal for brands and retailers is to cut through the noise and connect with consumers, while keeping up with the expectations of the modern consumer Market Growth The product packaging design market is experiencing rapid […]
Multilingual Compliance Made Simple for AEP
As Medicare payers prepare for the 2026 Annual Enrollment Period (AEP), one priority stands out: delivering compliant, culturally adapted member communications at scale. With the latest CMS guidelines emphasizing accessibility, clarity and standardized formats, health plans need the tools to reach every member in their preferred language. Multilingual by Design A large percentage of the […]
Innovations in Franchise Marketing: Prisma’s Approach to Omnichannel Campaigns
In today’s fast-moving market, franchise success depends on more than just strong branding– it requires seamless, personalized customer engagement across all touchpoints. That’s the power of omnichannel marketing: delivering consistent, integrated messaging to customers wherever they interact with your brand. For franchises navigating a landscape shaped by rising consumer expectations, supply chain challenges and increasing […]
Navigating the Balance: Integrating Human Touch with Technology in Financial Services
The financial services industry is evolving rapidly with technology enhancing efficiency and customer experience. From AI-driven analytics to automated customer service, financial institutions are focused on streamlining operations. While automation offers significant benefits, maintaining a human connection remains essential for building trust and long-term relationships with their clients. Prisma helps financial institutions scale customer acquisition […]
Elevating the In-Store Experience
In an increasingly digital world, consumers are craving something that online shopping has largely failed to deliver: excitement, connection, and meaningful experiences. According to recent research by Criteo, 76% of consumers find that online shopping lacks excitement, with nearly a third describing it as merely a chore. Even more telling, 79% report that digital shopping […]
Branded Merchandise for Financial Services: Driving Engagement and Trust with Prisma
The financial services industry is one of the most influential sectors in the global economy, contributing 7.3% of the USA’s GDP and employing over 6.7 million people in the U.S. alone. As financial institutions compete for customer loyalty and brand recognition, promotional merchandise has become a key marketing tool. In 2024, the financial industry invested […]
Bridging the CMO-CEO Confidence Gap: How Prisma Empowers Marketing Leaders
In a recent survey by Boathouse, only 24% of CEOs gave their Chief Marketing Officers an “A” grade. While this number is slowly improving, many CMOs still struggle to demonstrate their true value to top leadership. At Prisma, we understand the critical challenge facing modern marketing leaders: how to prove their strategic worth and win […]
Bold Colors and Rich Textures Shape Hospitality Design in 2025
As we enter 2025, hospitality design is undergoing a transformation, blending evocative storytelling, sensory-driven environments and practical elegance to captivate guests. The trends shaping this shift are rooted in emotional connection and innovative design strategies—areas where Prisma’s large-format and packaging solutions can enhance guest experiences. Evoking Emotions Through Design Hospitality interiors are no longer just […]
Volume Mailers Can Save 30% on Postage with New USPS Promotion
Promotion to offer credits for volume increases in CY 2024 Direct marketers looking to leverage the ROI of mail in 2024 now have extra incentive to boost mail volumes: a whopping 30% postage discount! The USPS filed the proposal with the Postal Regulatory Commission in August, and if approved, the discount will apply as of […]
Brand Management Technology Streamlines B2B Marketing Fulfilment and Propels Growth
Enterprise brands need agile, responsive technology to power their marketing fulfilment or risk costly delays and errors. Dokshop, Powered by Prisma is a single source, online portal for brand management that streamlines your marketing supply chain. This technology has transformed the role of Prisma from a traditional commercial printer to a complete marketing logistics provider. […]