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Innovative Marketing Solutions at Heart of Prisma Partner’s Holiday Campaign


What do you get when you combine a recognizable food brand with a zealous fanbase, a marketing logistics technology platform and some holiday cheer? The Hidden Valley Ranch Ranch-O-Gram promotion inspires ranch fanatics to personalize a holiday-themed bottle of ranch and send it in a special gift box to themselves or their ranch-loving friends.

This promotion is brought to life with the full-service marketing logistics power of Prisma. Using a custom-branded online storefront built by Prisma’s web-to-print technology dokshop, customers are able to have a fully digital customization process to inscribe their chosen bottle with a name and instantly proofs it for approval to print. The custom labels are then affixed to classic bottles Hidden Valley Ranch, packaged in a festive holiday gift box and shipped direct to the recipient’s door just in time for the holidays.

Hidden Valley was able to rely on Prisma’s marketing supply-chain management to deliver a seamless customer experience. The best part of the promotion is that Hidden Valley Food Products company will donate 150 meals to Feeding America based on sales of the Ranch-O-Gram.*

Prisma prides itself on being a marketing solutions partner for regional and national brands alike. Find out how Prisma can bring to life your marketing promotions, packaging and customer acquisition projects.

vine gift

*Between 11/18/20-12/31/20, purchase a Hidden Valley Ranch Holiday Ranch-O-Gram at and The HV Food Products Company will donate $15 to Feeding America (min donation $15,000/max $75,000). Donation to help end hunger in America. Feeding America, 161 N. Clark, Suite 700, Chicago, IL 60601, For full details, see Void in AL, HI, IL, MA, MS, SC and where prohibited.

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BY PRISMANovember 24, 2020

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